Effective use of payment gateways by travel and tourism SMEs in Gauteng

dc.contributor.authorSithole, Vulani
dc.contributor.supervisorKalema, Billy Mathias
dc.date.accessioned2025-03-18T10:47:16Z
dc.date.issued2023
dc.descriptionA research report submitted in partial fulfillment of the requirements for the degree of Master of Management in the field of Digital Business to the Faculty of Commerce, Law, and Management, Wits Business School, University of the Witwatersrand, Johannesburg, 2023
dc.description.abstractThis study aimed to determine the effective use of payment gateways by travel and tourism Small and Medium Enterprises and to design a framework that will inform the effective use of payment gateways in Gauteng, South Africa. This study was a survey in design and followed a positivism paradigm utilizing a quantitative approach, and was underpinned by the Technology, Organisation, Environment model. The study used a sample of 297 participants randomly selected from the travel and tourism in Gauteng province. The study's findings show that, with the exception of technology characteristics and environmental factors, all other constructs positively contribute to the overall prediction of the model. The study recommends that SMEs in the travel and tourism sector in South Africa embrace and make use of the proposed framework to reap the rewards offered by payment gateways.
dc.description.submitterMM2025
dc.facultyFaculty of Commerce, Law and Management
dc.identifierhttps://orcid.org/0009-0005-4783-0532
dc.identifier.citationSithole, Vulani. (2023). Effective use of payment gateways by travel and tourism SMEs in Gauteng [Master’s dissertation, University of the Witwatersrand, Johannesburg].WireDSpace.https://hdl.handle.net/10539/44367
dc.identifier.urihttps://hdl.handle.net/10539/44367
dc.language.isoen
dc.publisherUniversity of the Witwatersrand, Johannesburg
dc.rights© 2025 University of the Witwatersrand, Johannesburg. All rights reserved. The copyright in this work vests in the University of the Witwatersrand, Johannesburg. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of University of the Witwatersrand, Johannesburg.
dc.rights.holderUniversity of the Witwatersrand, Johannesburg
dc.schoolWITS Business School
dc.subjectSMEs
dc.subjectPayment gateways
dc.subjectOnline payments
dc.subjectCompetitive advantage
dc.subjectTravel and tourism
dc.subjectUCTD
dc.subject.primarysdgSDG-8: Decent work and economic growth
dc.titleEffective use of payment gateways by travel and tourism SMEs in Gauteng
dc.typeDissertation

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