Wits Business School (ETDs)

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Subject: search.filters.subject.Exponential organisations

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    Non-asset digital platforms for the personal care industry in South Africa
    (2020) Van den Berg, Anton
    This research project was conducted to examine if the South African personal care industry will adopt a non-asset based digital platform business model on creating more economic opportunities for graduate students within the personal care industry in South Africa. The research was done through two sets of data collection through quantitative survey questionnaires. The one set at understanding the supply-side characteristics necessary for a successful non-asset based digital platform within the personal care industry in South Africa and if the proposed platform business model could be successfully adopted by the supply-side, meaning personal care service providers who deliver services such as beauty, nail treatments, make-up treatments etc. The second quantitative questionnaire was to understand the characteristics the consumers of personal care services within South Africa would value to adopt the proposed new business model. Both sets of research revealed that the market is favourable for the adoption of the proposed new business model and will adopt it if it creates more economic benefit for both sides of the platform as well as convenience. To conclude, the research and frameworks used throughout this research project have highlighted critical characteristics from a platform design as well as the necessary facilitating conditions and characteristics needed for a successful implementation of the proposed transformative business model.
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    The impact of exponential organisation methods on productivity in the marketing department of a South African telecommunication organisation
    (2020) Sebone, Khutšo M
    The world is progressing into the fourth industrial revolution; this era is also known as the digital era. Digitalisation has shown to improve not only operations but also customer experience. Exponential organisations are organisations which effectively exploit information abundance, technology and new leadership style to disrupt industries and yield 10X returns. The concept of exponential organisation and its claim of yielding 10X lacks academic literature most notably in the productivity field. This study aims to demonstrate using an analytical efficiency model Data Envelopment Analysis to analyse the impact of exponential organisation methods have on productivity in the telecommunication sector. The study is based on an experimental research design, exponential organisation lite methods were implemented within a marketing department. Kurt Lewin change management was used to implement the exponential organisation methods, the change management model provided a controlled environment with minimal productivity interruptions. Exponential methods MTP and Dashboards were implemented in two out of eight decision-making units. Golany and Cronbach Alpha were used to validate the reliability of the collected data. Through the application of data envelopment analysis tool, the collected data was analysed. The two decision-making units of concern yielded 3X and 5X efficiency improvement after exponential organisation methods were implemented. In conclusion, the obtained results were positive, the study needs to be continued on a longer time frame therefore allowing for all exponential organisation lite methods to be implemented.