Participation of previously disadvantaged people in the export of agricultural commodities

dc.contributor.authorMakgale, Joas Moabi Seatile
dc.contributor.supervisorVanyoro, Kudzaiishe
dc.contributor.supervisorWotela, Kambidima
dc.date.accessioned2024-10-08T12:39:37Z
dc.date.available2024-10-08T12:39:37Z
dc.date.issued2021
dc.descriptionA research report presented in partial fulfillment for the degree of Master of Business Administration to the Faculty of Commerce, Law, and Management, University of the Witwatersrand, Johannesburg 2021
dc.description.abstractSouth Africa’s agricultural industry is dualistic in nature and has been for decades. This structure has ensured that only a few are able to enjoy the profits from the industry. The main objective of the current study is to interrogate the barriers that previously disadvantaged people face in participating in the export of agricultural commodities in South Africa’s agricultural industry. This is done with a focus on grain crops and the chosen area of study of Rustenburg; a town located in Moses Kotane Local Municipality (MKLM) in the North West province. Data was collected from 30 respondents who are previously disadvantaged grain crop farmers. The data were analysed using thematic data analysis. The findings of the study indicate that there are existing barriers to entry in the export market that particularly affect previously disadvantaged groups. These barriers include lack of knowledge as well as high levels of illiteracy, which disproportionately affects aging farmers. The study finds that the major barrier to entry is the structural set-up of the value chain, which enables commercial farmers to profit from the labor of the smallholder farmers. Smallholder farmers are heavily in debt and can barely earn a profit from their farm produce. To address these challenges, the research proposes a business venture model that will ensure that smallholder farmers are included in the export markets and concurrently scale themselves up into commercial farmers. The research also proposes the establishment of shared storage infrastructure in rural communities and owning machinery and equipment throughout the municipality. This would require a facilities management company to assume a custodian role to ensure proper management and administration of the business.
dc.description.submitterMM2024
dc.facultyFaculty of Commerce, Law and Management
dc.identifier.citationMakgale, Joas Moabi Seatile . (2021). Participation of previously disadvantaged people in the export of agricultural commodities [Master’s dissertation, University of the Witwatersrand, Johannesburg]. WireDSpace.
dc.identifier.urihttps://hdl.handle.net/10539/41460
dc.language.isoen
dc.publisherUniversity of the Witwatersrand, Johannesburg
dc.rights© 2021 University of the Witwatersrand, Johannesburg. All rights reserved. The copyright in this work vests in the University of the Witwatersrand, Johannesburg. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of University of the Witwatersrand, Johannesburg.
dc.rights.holderUniversity of the Witwatersrand, Johannesburg
dc.schoolWITS Business School
dc.subjectSouth Africa’s agricultural industry
dc.subjectUCTD
dc.subjectAgriculture
dc.subjectAgricultural commodities
dc.subject.otherSDG-12: Responsible consumption and production
dc.titleParticipation of previously disadvantaged people in the export of agricultural commodities
dc.typeDissertation
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