Business networks and the moderating impact of innovation on business performance

dc.contributor.authorJordaan, Brigitta
dc.date.accessioned2022-09-23T10:33:29Z
dc.date.available2022-09-23T10:33:29Z
dc.date.issued2021
dc.descriptionA research report submitted to the Faculty of Commerce, Law and Management at the University of the Witwatersrand, in partial fulfilment of the requirements for the degree of Master of Management (in Entrepreneurship and New Venture Creation), 2021en_ZA
dc.description.abstractSouth Africa faces frighteningly high levels of unemployment, inequality and poverty. Like many other emerging economies, the South African government has recognised the importance of entrepreneurial activity. It widely views SME's (Small or Medium-sized Enterprises) as the lynchpin to realising growth and expansion. However, a common challenge to the performance and growth of many SME's is the lack of access to resources. Additionally, as advancements in innovation have so rapidly evolved in recent years, a business's innovative capabilities have become just as crucial to its performance capabilities and sustaining a competitive advantage. This study mainly focused on investigating the extent to which networks, particularly supplier, consumer and competitor networks, moderated by innovation, impacted the financial performance of SME's in South Africa. Data collection from SME owners and managers throughout South Africa using self-administered surveys, distributed via Qualtrics. The results show that two supplier networks and consumer networks moderated by innovation significantly impact business performance. Consequently, no factors from the consumer networks construct were extracted in the EFA analysis to determine consumer networks' impact on business performance. As such, no conclusions could be determined in considering the consumer network's impact on firm performance. Findings suggest that the study be replicated with a significantly larger sample. It is also recommended that further research explores the extent to which network activities and network resources, when moderated by innovation, impacts business performance, with a view on measuring alternate performance metrics such as growth, market share and consumer and employee satisfaction and growthen_ZA
dc.description.librarianCK2022en_ZA
dc.facultyFaculty of Commerce, Law and Managementen_ZA
dc.identifier.urihttps://hdl.handle.net/10539/33318
dc.language.isoenen_ZA
dc.rights.holderUniversity of the Witswatersrand, Johannesburg
dc.schoolWits Business Schoolen_ZA
dc.subjectBusiness networks
dc.subjectInnovation
dc.subjectBusiness performance
dc.subjectSMEs
dc.subjectConsumers
dc.subjectSuppliers
dc.subjectCompetitors engagement and collaboration
dc.subject.otherSDG-8: Decent work and economic growth
dc.titleBusiness networks and the moderating impact of innovation on business performanceen_ZA
dc.typeDissertationen_ZA
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