Towards building an economically inclusive taxi industry in Alexandra and Benoni

Abstract

This study examined the economic inclusivity of the South African taxi industry through the lens of operations in the areas of Alexander and Benoni in Gauteng and the structural form it should take to foster broader participation. In addition to addressing barriers that hinder women entrepreneurs in the industry, the research evaluated strategies to lower commercial barriers as a means to promote an inclusive economy. Adopting a mixed-method research approach, the study captured the complex perspectives of respondents regarding obstacles to inclusivity in the taxi industry. Data collection was conducted through in-depth and semi- structured interviews, while data analysis combined statistical methods to assess stakeholder demographics and thematic analysis to interpret detailed responses. The findings revealed that while an economically inclusive taxi industry is achievable, it requires a fundamental shift in the mindset of industry leaders, government, and key stakeholders willing to drive change. The study underscored the challenges women face in entering and thriving in the industry, including threats posed by male counterparts and the sector’s stigmatised reputation. To establish an inclusive and sustainable taxi industry, policies and strategies must emphasise active participation, economic equity, industry stability, and long- term growth for all stakeholders.