Future business models of automotive OEMs in South Africa

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dc.contributor.authorGovender, Jheronisa
dc.date.accessioned2023-11-30T08:12:29Z
dc.date.available2023-11-30T08:12:29Z
dc.date.issued2023
dc.descriptionA research report submitted in partial fulfilment of the requirements for the degree of Master of Management in Digital Business to the Faculty of Commerce, Law and Management, Wits Business School, University of the Witwatersrand, Johannesburg, 2022
dc.description.abstractThis report considers the influence of technology on the automotive OEM business model and looks at the business model options that exist for OEMs in South Africa in the future. A qualitative research methodology was utilised, and the research found that technology has a profound impact on the business model. New technology such as electric vehicles and autonomous vehicles are rapidly entering the automotive environment. As a result, sustainability and protection of the environment is a massive topic for the industry. Additionally, the impact of new technology and disruption to the automotive world will result in new business models, new customers and new ways of operating
dc.description.librarianTL (2023)
dc.facultyFaculty of Commerce, Law and Management
dc.identifier.urihttps://hdl.handle.net/10539/37221
dc.language.isoen
dc.rights.holderUniversity of the Witswatersrand, Johannesburg
dc.schoolWits Business School
dc.subjectBusiness model
dc.subjectOriginal equipment manufacturer
dc.subjectCustomer experience
dc.subjectUCTD
dc.subject.otherSDG-8: Decent work and economic growth
dc.titleFuture business models of automotive OEMs in South Africa
dc.typeDissertation
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