Motivation and its impact on employee performance at Tiger Brands
| dc.contributor.author | Aboagye, Gordon | |
| dc.contributor.supervisor | Sieff, Grant | |
| dc.date.accessioned | 2024-08-28T11:37:32Z | |
| dc.date.available | 2024-08-28T11:37:32Z | |
| dc.date.issued | 2023 | |
| dc.description | A research report submitted in partial fulfillment of the requirements for the degree of Master of Management to the Faculty of Commerce, Law and Management, Wits Business, University of the Witwatersrand, Johannesburg, 2023 | |
| dc.description.abstract | The level of motivation and commitment shown by employees is one of the most crucial factors determining the success of an organisation, and companies should make it a priority to foster an environment in which employees are highly motivated. The motivation of employees at Tiger Brands' Beverages business unit was the primary focus of the study, as was the impact that motivation has upon these employees' performances. In the highly competitive environment of the Fast-Moving Consumer Goods (FMCG), businesses need to look beyond the traditional methods they have traditionally employed and develop new ways of working that will make them more competitive within their respective industries. According to the findings of other studies, there is a connection between the levels of motivation and the factors that motivate workers in terms of their performance. As a result, it is essential to improve motivation to have a positive impact on the performance of employees, which will have an impact on the performance of the organisation. The study was conducted on twenty-five participants using a qualitative research methodology. It made use of team interviews with the eight unionised operators from the production side, as well as seventeen individual interviews with the supervisors, middle management, and participants from the Centre of Excellence (CoE). To gather information from the target population, which consisted of twenty-five individuals, interview questions with a predetermined structure were developed. According to the findings, leadership is an essential component of the motivational experience for workers. The findings also indicated that leadership management and the development of people will be a key driver in improving the employees' levels of motivation. Even the lowest level of the organisation, which consists of the operators and is currently excluded from the incentive programme, will need to be included in the implementation of an improved incentive programme. Clear strategies for world- class manufacturing (WCM) need to be implemented to create an environment that is conducive to learning. The plant also needs to be given clear plans and templates, all in accordance with the appropriate change management systems. According to the findings of the study, motivation would translate into higher levels of commitment, | |
| dc.description.submitter | MM2024 | |
| dc.faculty | Faculty of Commerce, Law and Management | |
| dc.identifier.citation | Aboagye, Gordon. (2023). Motivation and its impact on employee performance at Tiger Brands [Master’s dissertation, University of the Witwatersrand, Johannesburg]. WireDSpace.https://hdl.handle.net/10539/40380 | |
| dc.identifier.uri | https://hdl.handle.net/10539/40380 | |
| dc.language.iso | en | |
| dc.publisher | University of the Witwatersrand, Johannesburg | |
| dc.rights | © 2023 University of the Witwatersrand, Johannesburg. All rights reserved. The copyright in this work vests in the University of the Witwatersrand, Johannesburg. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of University of the Witwatersrand, Johannesburg. | |
| dc.rights.holder | University of the Witwatersrand, Johannesburg | |
| dc.school | WITS Business School | |
| dc.subject | Fast-Moving Consumer Goods (FMCG) | |
| dc.subject | Businesses | |
| dc.subject | Tiger Brands' Beverages | |
| dc.subject | Tiger Brands | |
| dc.subject | Motivation | |
| dc.subject | UCTD | |
| dc.subject.other | SDG-8: Decent work and economic growth | |
| dc.title | Motivation and its impact on employee performance at Tiger Brands | |
| dc.type | Dissertation |