Faculty of Commerce, Law and Management (ETDs)

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    The role of entrepreneurial coaching on the success of black women- owned SMEs
    (University of the Witwatersrand, Johannesburg, 2023) Kunene, Ntandoyenkosi; Msimango-Galawe, Jabulile
    Background: A clear definition of coaching in the context of entrepreneurship is still lacking. This kind of support is progressively becoming more popular to aid black women entrepreneurs succeed as first and second generation business owners. However, research on how well such a support measure generates revenue is currently being investigated. Aim: This research study is aimed at exploring the role of entrepreneurial coaching on the success of black women-owned SMEs. Setting: This research was carried out in South Africa with 15 black women entrepreneurs located in different parts of the country. Moreover, the study focused on registered SMEs. Method: To enable the exploration of personal experiences, a qualitative research approach was employed. Therefore, 15 in-depth interviews using semi-structured questions were used to collect the data and the thematic analysis was used as a tool of analysis. Findings: The study established that black women business owners in the SME sector are increasingly discovering the benefits of entrepreneurial coaching as a form of support. The study established a strong positive relationship between entrepreneurial competencies and entrepreneurial efficacy as key factors in coaching initiatives. The confusion of the terms mentoring and coaching is one that still exists where the concepts are used interchangeably. Lastly, black women face difficulties that can be divided into Four categories; namely, entrepreneurial competencies, entrepreneurial exposure, being the racial and gendered minority group, and how this group of women is put in a vulnerable position to perform sexual favours to advance businesses. Conclusion: The study deduces that the role of entrepreneurial efficacy is the foundation of building entrepreneurial competencies. The study will be helpful vii to entrepreneurial coaches and mentors, policymakers and organizations, black women who manage their own businesses, investors and funders, and the academic community
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    The perceived impact of entrepreneurial coaching in the decision making of entrepreneurs within South African SMMEs
    (2022) Bloem, Sebastian
    This research study was undertaken to investigate the effectiveness and perceived impact of entrepreneurial coaching on the decision-making of entrepreneurs in the small, medium, and micro enterprise sector in South Africa. A sequential mixed method study was undertaken. The starting point was the distribution of self-administered quantitative survey questionnaires to 148 participants selected according to probability sampling first, and then purposive sampling in the qualitative section. The data collected was analysed using Correlational Analysis, Regression Analysis and Exploratory Factor Analysis. The second and qualitative phase of the study consisted of two parts: The first, was an action research intervention. It took the form of coaching sessions that were conducted with seven participants from the first larger study. Thereafter, interviews were conducted with coaching participants. The findings of the quantitative phase showed that decision-making positively impacts business growth. In the second phase of the study, the qualitative phase, it was evident that an entrepreneurial coaching intervention enhanced the decision-making of entrepreneurs. The recommendation to those who support SMMEs is to increase the utilisation of entrepreneurial coaching to aid in the arrest of the failure rate of SMMEs; and for the entrepreneur entrepreneurial coaching can deliver numerous benefits, like improved self-efficacy and improved decision-making, which leads to business growth and sustainability.