MBA & MM Theses

Permanent URI for this collectionhttps://wiredspace.wits.ac.za/handle/10539/9084

For information on accessing MBA & MM Theses content please contact Khomotso Chipu via email : Khomotso Chipu or Tel(W) : 011 717 3638
Alternatively contact Patience Mpitsa via email : Patience Mpitsa or Tel (W) : 011 717 3635

Browse

Filters

20112

Settings

Subject: search.filters.subject.Electronic payments

Search Results

Now showing 1 - 2 of 2
  • Thumbnail Image
    Item
    CONSUMER ACCEPTANCE OF ELECTRONIC PURSES AS A PAYMENT FOR LOW VALUE TRANSACTIONS
    (2011-10-20) van der Leij, Sybren
    The purpose of this research was to determine whether electronic purse (e-purse) schemes could be positioned as alternatives to existing payment methods for low value transactions. The focus was on low value transactions since it was widely believed that this was the area for which e-purse schemes were best suited. The existing payment methods considered in this research included:  Credit Cards  Debit Cards  Cheques  Cash Conjoint analysis was used to analyse the contribution made by various attributes associated with payment methods towards the overall perception of the payment methods by consumers. It was determined that the cost of a transaction and the security the payment method offered against theft, were by far the most important requirements for the likely adoption of a payment method. This implied that PIN protected e-purse schemes were well suited for the low value transaction market.
  • Thumbnail Image
    Item
    The impact of technology on the
    (2011-05-10) Kotze, Alta
    Mobile phones have transformed the telecommunications industry profoundly. Phones are equipped with functionalities that open up new business opportunities to mobile network operators, banks and merchants. Near Field Communication (NFC) is a contactless application that can be applied within a mobile phone to enable it transact very much like a mobile credit card or wallet. The mobile payments environment continues to evolve with various stakeholders and business models emerging worldwide. Each stakeholder is motivated by their own set of business case drivers to either pursue or reject the move towards mobile payments. Revenue sharing arrangements associated with any of the potential business models represent both a point of great potential competitive friction and ultimately the key to a break-through for rapid deployment of mobile payments. Drawing on the international studies of mobile payments, this report evaluates the possible business models and revenue sharing arrangements that could potentially evolve in the South African mobile payments environment. The report also examines the reasons and business case drivers for merchants to adopt the technology and “self-organised” solutions. Lastly, the paper includes an analysis of the possible disruptions that this technology could cause. The assumption is made that mobile payment solutions will replace cash and card based solutions and become the payment instrument of choice as it offers more processing power capabilities than cash and cards. The research methodology employed in this study was qualitative and utilised semi-structured in-depth interviews where the content of transcripts were analysed. Thirteen interviews were held with mobile payment industry experts and practitioners in banks, mobile network operators and interchange companies. The research elicited some interesting findings. Collaboration was regarded as the most feasible business model and respondents believed that the answer to iii revenue sharing lay within the value that each stakeholder brings to the mobile proximity payments environment. Merchants play a key role in the mobile payments environment and their motivation to adopt the technology relies on the cost benefit continuum. Merchants are motivated to adopt the technology if it reduces cash handling, lower shrinkage, increases throughput and reduces the risk in terms of theft. Merchant “self-organised” solutions in competition with banks and mobile network operators is a possibility; but an unlikely option considering the recent deployment cost of upgrading payment infrastructure for contactless smart card technology in South Africa. Merchants encountered large capital expenditure during the latter upgrade and they would rather take a “wait and see” approach. Lastly, it is unlikely that mobile payment solutions will replace cash and card based solutions except for specific niche markets such as transportation and fast food restaurants. Both cash and cards as payment solutions are linked to customers’ perception of the “prestige” of using these payment solutions.