Electronic Theses and Dissertations (Masters/MBA)
Permanent URI for this collectionhttps://hdl.handle.net/10539/37942
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Item Crisis management in the subscription video on demand industry in sub-Saharan Africa(University of the Witwatersrand, Johannesburg, 2024) Galeforolwe, Kelebogile; Gobind, JenikaThis qualitative research aimed to explore crisis management approaches in the sub-Saharan Africa subscription video on demand industry by investigating past crisis experiences of subscription video on demand organisations. The study gathered insights from multiple sources, including literature and crisis management strategies, to provide informed data that the subscription video on demand industry can use to develop successful crisis management strategies. The subscription video on demand industry has high prospects of growth in sub-Saharan Africa. The purpose of the study was to create a multidisciplinary crisis management guideline for the subscription video on demand industry to handle crises effectively. The primary research question was to identify the appropriate crisis management approach for the subscription video on demand industry. The sub- questions related to the selected organisation's previous crisis management experiences, proactivity to avert crises, and the preparation for and coping with future crises in the sub-Saharan Africa subscription video on demand industry. The study aimed to bridge the gap found in published literature by exploring and investigating these research questionsItem Characteristics and strategy of SMEs in Gauteng and their resilience in response to crises(University of the Witwatersrand, Johannesburg, 2023-02) Ndlovu, Zithulele Sizwe; Urban, BorisThe SME sector in Gauteng is well known for its vibrant entrepreneurial culture. For the longest of time, SMEs in the Gauteng Province have been at the centre of SME growth in South Africa. However, since the first case of the coronavirus in the country close to three years ago, the sector has faced a myriad of challenges as a result of the COVID-19 national lockdown. In addition to that, just as things were starting to pick up with regard to business operations the sector was confronted with yet another crisis, only this time the crisis was in the form of load shedding. The main research objective for this study was to examine the impact of SME firm characteristics and SME firm strategy in response to crises on SME resilience in the Gauteng Province. A quantitative research approach was adopted for the purpose of this study. The total number of SME Owner-Managers that participated in this study were 71. The main findings of this study indicated that the impact of SME firm characteristics in response to crises on SME resilience in the Gauteng Province was statistically non-significant however, the impact of SME firm strategy in response to crises on SME resilience in the Gauteng Province was statistically significant