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Home
4. Electronic Theses and Dissertations (ETDs) - Faculties submissions
Faculty of Commerce, Law and Management (ETDs)
School of Accountancy (ETDs)
Electronic Theses and Dissertations (PhDs)
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Electronic Theses and Dissertations (PhDs)
Permanent URI for this collection
https://hdl.handle.net/10539/37780
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Banks and banking--Nigeria
1
Brand equity
1
Brand name products
1
Corporate image
1
Customer-based Brand Equity (CBBE)
1
Elections--Kenya
1
Employee-based Brand Equity (EBBE)
1
Islam
1
Islamic countries--Politics and government
1
Kenya--Economic conditions
1
Kenya--Politics and government
1
Kenya--Social conditions
1
Structural Equation Modelling (SEM)
1
United Bank for Africa (UBA) Plc
1
Willingness to pay a price premium and brand preference
1