MBA & MM Theses

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    Success criteria of SMMEs for
    (2011-06-10) Sutherland, Scott
    Many SMME in South Africa have attempted to enter exporting, often with very bad experiences and losses. This is not consistent with the experiences of similar small firms in first world countries. Given that South African SMME may find great difficult competing in first world markets without prior exporting experience. This research seeks to fill a gap in the literature by looking if there are issues that may be particular to South African firms looking to export in Africa. In particular what could be the key criteria small firms lacking in finances and management resources can concentrate upon to try ensure success? The researcher was seeking a wide view of the exporting industry and sought out a group of experts to gain insight to the possible key success criteria. A phenomenological approach using an unstructured interview was done with these experts to gain insight of both successful and unsuccessful export ventures. In particular what these experts have advised smaller firms on and where the firms have succeeded. There was convergence from the respondents that the networks or relationships of an exporting SMME are of key importance. This is largely due to the nature of complexities of exporting and the diversity of requirements in multiple jurisdictions. As there can be no certainty all problems have been provided for by the exporter working alone, the exporter and importer are dependent upon each other and their business partners to ensure mutually beneficial transactions
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    The Influence Of Psychic Distance On Exporters To Sub-Saharan Africa
    (2011-05-30) Mphahlele, Lebogang Legobole
    South Africa’s economic growth rate of less than 6% per annum is not sufficient to decrease the unemployment rate. Exporting creates an opportunity to grow the economy and small and medium enterprises are seen as having the biggest opportunities in the future. South African exports to Sub-Saharan Africa are underperforming economists’ estimates because of its close proximity to South Africa and vast opportunities open to South African companies. Psychic distance is the perception of differences in business and cultural issues that impede a firm from exporting to a market. This research explores the influence of psychic distance on the low exports to Sub-Saharan African countries. It was proposed that low exports to Sub-Saharan African countries were caused by the fact that the majority of businesses in South Africa are white-owned and would therefore show an inclination to export to western countries of Europe and North America. Black firms would therefore show an inclination to trade with Sub-Saharan African countries due to a similar cultural background. Questionnaires were sent electronically to a sample of business owners and managers taken from the Bureau of Market Research and the National African Chamber of commerce. A total of 114 responses were received from different provinces of South Africa. The results confirmed that perceptions of the Sub-Saharan African market differed between black and white business managers. However, it was found that black managers perceived the Sub-Saharan African cultures to be more different to their culture as compared to white managers. This was contrary to expectation. i Data showed that although black companies export much less than their white counterparts, a larger portion of their exports go to Sub-Saharan Africa. This could not be attributed to psychic distance because their perceptions of the Sub-Saharan African market could not confirm this. In conclusion, black firms tend to export to Sub-Saharan African countries even though their perceptions of Sub-Saharan African countries are worse than that of their white counterparts. It was recommended that for South Africa to grow exports to Sub-Saharan Africa in line with the Nepad initiative, more focus should be placed to develop black exporters
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    Promoting Domestic And Export Activity In
    (2011-04-12) Garbharran, Prathima Harichunder
    South Africa is an example of a country with an enclave model in terms of development. This former settler-dominated economy is faced with the problem of unemployment and underemployment. The purpose of this study is to investigate ways in which the informal sector could become more productive and competitive and a nexus for industrialisation. A comparative analysis of two case studies found within the craft sector is undertaken. The case study respondents were the Talking Beads and the Kopper en Kraale. Questionnaires were used and analysed. This resulted in development strategies that are proposed for the integration of the informal sector into the formal sector of the economy