Browsing by Author "Mainganya, Tshedza Caine"
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Item The influence of the Single African Air Transport Market (SAATM) on the South African aviation industry(University of the Witwatersrand, Johannesburg, 2024) Mainganya, Tshedza Caine; Totowa, JacquesThis study examines the influence of the Single African Air Transport Market (SAATM) on the South African aviation industry. The paper uses Porter's Five Forces for thematic analysis to explore changes in market competition, airline operations, and regulatory frameworks. Key findings include increased market competition spurring service and operational innovations, shifts in airline operations such as route expansion and efficiency improvements, and the need for regulatory adaptations to maintain safety, security, and fair competition. This study provides comprehensive insights into the strategic implications and challenges for South African aviation stakeholders in the context of SAATM's implementation, contributing significantly to understanding aviation market liberalisation in Africa