The implementation of a leader-as-coach approach in professional service firms in South Africa

dc.contributor.authorFox, Vanessa Anne
dc.date.accessioned2017-08-31T09:08:00Z
dc.date.available2017-08-31T09:08:00Z
dc.date.issued2017
dc.descriptionA research report submitted to the Faculty of Commerce, Law and Management, University of the Witwatersrand, in partial fulfilment of the requirements for the degree of Master of Management (Business and Executive Coaching) April, 2017en_ZA
dc.description.abstractProfessional Service Firms (PSFs) contribute significantly to employment and professional development in South Africa and to global economics. People are a PSF’s greatest asset; however, there is little empirical evidence on the implementation of a Leader-as-Coach (L-A-C) approach in PSFs in South Africa. The research aims to establish a framework for the implementation of an L-A-C approach in PSFs in South Africa. Using a qualitative multiple-case study method, the research examines the benefits of implementing an L-A-C approach within a PSF, determines the organisational factors affecting the implementation of an LA- C approach in a PSF and clarifies the individual factors affecting the implementation of an L-A-C approach in a PSF. There are clear reasons for implementing an L-A-C approach within PSFs and benefits range from ensuring a leadership pipeline for organisations, improving client and employee retention, and enhancing the firm’s success due to increased productivity. These benefits, in turn, foster positive benefits for the L-A-Cs (the managers who are coaches) and the employees (the coachees who receive coaching from their managers). Organisational factors include a culture of people-centricity which clearly enables an L-A-C approach, whilst a matrix structure which commonly exists within PSFs is an inhibitor of an L-A-C approach, with mitigating processes recommended for addressing this. The key processes which enable an L-A-C approach are the firm’s approach to: learning and development of L-A-C skills, ensuring tools and support are in place for the L-ACs, and linking coaching to the human resources (HR) performance management and enabling technology. A final key process is recognising effective coaching behaviours through monetary and non-monetary rewards. In addition, the individual skills and attitudes of the L-A-Cs, the attitudes of the coachees, and importantly, the relationship between the L-A-C and the coachee, all influence the L-A-C approach. An integrated and holistic framework is proposed for PSFs wishing to implement an L-A-C approach. This framework suggests that a firm should begin with the organisational strategic drivers, and the clear reasons for implementation of an L-A-C approach, followed by an enabling structure and processes, including the development of individual skills. However, overarching these organisational factors, is the necessity of having an organisational culture of learning and development.en_ZA
dc.description.librarianMT2017en_ZA
dc.format.extentOnline resource (xii, 158 leaves)
dc.identifier.citationFox, Vanessa Anne (2016) The implementation of a leader-as-coach approach in professional service firms in South Africa, University of the Witwatersrand, Johannesburg, <http://hdl.handle.net/10539/23065>
dc.identifier.urihttp://hdl.handle.net/10539/23065
dc.language.isoenen_ZA
dc.subject.lcshEmployees--Coaching of--South Africa
dc.subject.lcshExecutive coaching--South Africa
dc.subject.lcshEmployee motivation--South Africa
dc.subject.lcshLeadership--South Africa
dc.titleThe implementation of a leader-as-coach approach in professional service firms in South Africaen_ZA
dc.typeThesisen_ZA
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