Corporate wellness programmes and organisational cost savings
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Date
2016-08-05
Authors
Blake, Alison Stephanie
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Abstract
There is mounting concern about the increasing cost of
healthcare, marketing it unaffordable for more people. Until
recently, healthcare has been reactive and curative, in the main"
as opposed to proactive and preventive. In the USA and
Australia, much research has been undertaken on tne
effectiveness of wellness programmes - any programme which
aims to educate individuals On unhealthy practices and lifestyles,
and thereby pre-empt or avoid severe ill1ness. In this country,
wellness programmes are a relatively new approach. [Abbreviated Abstract. Open document to view full version]
Description
This research report submitted to the Faculty of Management,
University of the Witwatersrand, in partial fulfillment of the
requirements for the degree of
Master of Management
January, 1995