The Southern African Journal of Information and Communication (SAJIC)

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The Southern African Journal of Information and Communication (SAJIC) was an academic journal that was published from 2000 to 2008 by the LINK Centre, School of Literature, Language and Media (SLLM), Faculty of Humanities, University of the Witwatersrand, Johannesburg. Accredited by the South African Department of Higher Education and Training (DHET), it was the precursor to today's The African Journal of Information and Communication (AJIC). As with AJIC, SAJIC was interdisciplinary, open access, and concerned with Africa’s participation in the information society and digital network economy.

ISSN: 2077-5040 (online version)

ISSN: 1607-2235 (print version)

DOI: https://doi.org/10.23962/10539/28051

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    MXit it Up in the Media: Media Discourse Analysis on a Mobile Instant Messaging System
    (LINK Centre, University of the Witwatersrand (Wits), Johannesburg, 2008-12-15) Chigona, Agnes; Chigona, Wallace
    Mobile instant messaging has the potential of providing the youth not only with a social space where they can interact and bond but also with a learning environment. MXit is the most popular mobile instant messaging application in South Africa. Due to its nascency, little academic research has been done on the application. The application has drawn considerable local media interest; however, most of the media coverage has been negative. Media discourse of the application is of academic interest, since media discourse is one of the many ways through which reality is constructed. This means there is a relationship between media discourse and public opinion. Distortions in the media may misinform and engender impaired decision making amongst policymakers as well as members of the public. Discourse analysis can reveal distortions in media communication and counter misinformation. Using critical discourse analysis, we have analysed the media discourse on MXit by employing the Habermasian concept of the ideal speech situation and its validity claims as a conceptual tool. The analysis shows that (i) the media discourse is fraught with distortions; (ii) the media have mainly used the voice of adults to legitimise the discourse and the voices of the youth who are the main users of the application are missing; and(iii) there seems to be a moral panic developing around the use of MXit.