3. Electronic Theses and Dissertations (ETDs) - All submissions
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Item Investigating policy and regulatory approaches to dynamic spectrum access using cognitive radio(2017) Canca, LindaIn this master’s dissertation report, I explore how the National Union of Small-scale Farmers of Mozambique (UNAC) transnationalised its activism through its membership to La Via Campesina (LVC), covering the period between 2004 and 2014, to understand the nature of transnational activism of national peasant movement organisations. I identify the factors behind national peasant movement organisations embarking on transnational activism, the structure put in place to secure their transnational activism and the possible opportunities and threats transnational activism poses to their national mandate. I applied ethnography and more concretely Michael Burawoy’s approach to the extended case method to reconstruct (by extending) neo-Marxist approaches to the study of peasantry, peasant movements and social movements in general. Based on a qualitative approach to the data collected, the research conducted documentary analysis and in-depth interviews with relevant actors. Results suggest that peasants’ national movement organisations transnationalise part of their activism through joining an already transnational peasant’s movement organisation by adopting and campaigning for its political themes, building transnational peasant activists, and by practising transnational solidarity. Results also suggest that national peasant movement organisations transnationalise their activism precisely because they share a common interest of fighting capitalism with the movement organisation they affiliate with, they seek to expand their political messages and because they are looking for international solidarity. Added to this, results show that this type of transnational activism does not necessarily require specific administrative structures and does not pose major threats to the national mandate of national peasant movement organisations. More importantly, results suggest re-theorising the neo-Marxists’ approach to social movements by accommodating transnational agency of national peasant movement organisations.Item The impact of WI-FI as a complementary service on customers' likelihood to return and purchase intentions in South African townships(2016) Kovar, JulianOnline activity through the Internet and mobile phones has dramatically increased over the last five years in South Africa (Nyirenda-Jere & Tesfaye , 2015). Lower costs for Internet and mobile phones are the main reasons for more and more people being connected (Price Waterhouse Cooper South Africa, 2012). But discrepancies exist, namely between the people who are connected and those who are not. This discrepancy is referred to as the digital divide and contributing factors towards it include income, education, age and other factors which were discussed in this paper (Nievhaves, Gorbacheva & Plattfaut, 2012). Free Wi-Fi is one of the solutions to bridge the digital divide to a certain extent and it is also a very valuable tool to marketers and business owners. This research study was aimed at understanding the impact of free Wi-Fi on consumers’ purchase intentions and likelihood to return in townships in South Africa. People in townships are an important group to analyse, because of the millions of inhabitants. Infrastructure in terms of the Internet is not as good as the infrastructure standards in suburbs or in the city. The purpose of the study was to find out the impact of free Wi-Fi on the likelihood of customers to return and their likelihood to purchase something at a location where free Wi-Fi is offered. For the purpose of this research a quantitative approach was used to investigate the impact of free Wi-Fi and factors leading to return and intention to conduct purchases. Non-probability sampling was used in the form of convenience sampling. A self-administered questionnaire was developed to investigate behaviour. Four hundred questionnaires were distributed to people living in Soweto. The analysis indicated that the four access variables, namely - material, mental, usage and skills access - have an influence on the intention to use free Wi-Fi which, in turn, has an influence on the likelihood to return or purchase something. Implications for marketers and businesses is: the marketers have to consider the digital divide when marketing to consumers in South Africa and that offering free Wi-Fi at a commercial place has positive implications for both customers and businesses.