Browsing by Author "Magagula, Nonhlanhla"

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    The role of digitalisation on gender parity in a South African Bank
    (University of the Witwatersrand, Johannesburg, 2023) Magagula, Nonhlanhla; Magida, Ayanda
    In this study, the role of digitalisation and how the bank has responded to it in terms of gender parity are explored. It explores how digitalisation has bridged or perpetuated gender parity in the technology roles in the bank. The study also looks at the extent of gender parity in the bank and how the gender parity rate has changed over the past years, and what might have influenced it given the rate of digitalisation in the industry. The study followed a generic qualitative research approach in which 12 participants were interviewed using a semi-structured interview via the Microsoft Teams (MS) tool. The data collected was analysed using theoretical analysis type of thematic analysis. Six themes emerged, the extent of Gender parity in the bank, Jobs affected by Digitisation in the last five years, The future of women in technology and managers perception, Change in women-to-men ratios in banking, Women’s views about opportunities in technology roles and lastly, School subject choices for boys and girls and their role in gender parity. The study reveals that most women ‘s roles were impacted largely due to them being in admin-related roles. The study further showed that new roles were created, even though not to the same extent as those lost; however not enough women were given opportunities to fill up those roles, and thus the impact was again on women. The study found that the barriers that digitalisation has removed regarding jobs favouring men again did not seem to be taken as an advantage by the bank to bring in more women. Lastly the study points to the strong presence of stereotypes still believing that IT-related roles belong to men than women which has resulted in some resistance from male managers who still have hiring powers and thus making the change in numbers still very low compared to the opportunities being presented by digitalisation.