The effective use of the balanced scorecard to implement strategy
Date
2011-05-10
Authors
Kriek, Piérre Deon
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Abstract
The purpose of this study was to confirm some of the factors, which had been derived from a
comprehensive literature review, which influenced the effective use of the Balanced Scorecard
to implement strategy. The case study method, utilising mainly semi-structured interviews for
data collection, was used to test the theory against the evidence that was gathered from the
case site. The research confirmed or contradicted a range of factors that assisted or hindered
the effective implementation of strategy when using the Balanced Scorecard, which had been
identified through the literature review, and also gave some valuable insights into some
additional factors that may impact on the effectiveness of the Balanced Scorecard as a tool for
strategy implementation
Description
MBA - WBS
Keywords
Strategic planning, Balanced scorecard