The purpose of this research was to determine whether credit card rewards and other value added benefits have an impact on the lifetime duration and profitability of credit card holders in the High Income segment of the ...
The new South Africa presents vast opportunities for companies and people. At the same time, there are significant societal needs and in an attempt to alleviate them, companies devise Corporate Social Investment (CSI) ...
The main aim of this research was to determine the readiness of Media Advertising
Information Communications Technologies Sector Education Training Authority (MICT
SETA), a public sector institution established to develop ...
Branding has become a high priority for management due to the growing realisation that brands are one of the most valuable intangible assets that companies own. In recognising the importance of brands, companies are placing ...
This basic interpretive qualitative study is on socialisation of the Chinese people living in
Derrick Street, Johannesburg. Despite the development of globalization, results from other
research indicate that Chinese ...