Statistics for The impact of social media influencer attributes on brand awareness and on the strength of brand associations and the effects on consumers, using the AIDA model

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The impact of social media influencer attributes on brand awareness and on the strength of brand associations and the effects on consumers, using the AIDA model 30

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Lebogang Kholoane 0113208R MMSM Research 2020 Final Submission.pdf 1066

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