Immersive escapes examining the impact of personality traits perceived enjoyment flow and trust on virtual reality technology adoption intentions in an emerging market

Paul Issock IssockAbby Marjorie JacobsAaron Koopman2024-10-022024-10-02DOAJ2331-1975https://hdl.handle.net/10539/41319Immersive escapes examining the impact of personality traits perceived enjoyment flow and trust on virtual reality technology adoption intentions in an emerging marketJournal Article