Thivhudziswi, Lukoto2025-06-252024Thivhudziswi, Lukoto . (2024). Accountability and Knowledge dissemination of the National Health Insurance through the Public Service Broadcaster [Masters dissertation, University of the Witwatersrand, Johannesburg]. WIReDSpace. https://hdl.handle.net/10539/45240https://hdl.handle.net/10539/45240A research report submitted in fulfillment of the requirements for the Master of Management, In the Faculty of Faculty of Commerce, Law and Management, Wits School of Governance, University of the Witwatersrand, Johannesburg, 2024This study is motivated by the conviction that SABC, as a public broadcaster, can make a substantial contribution to citizen education and empowerment by disseminating knowledge and upholding responsibility. This research aims to convey an overview of the planned study on the National Health Insurance (NHI)'s accountability and knowledge dissemination through public service broadcasters (PSBs) in South Africa, with a focus on SABC Radio. The study focuses on two radio stations: SAfm, an English-language station targeting listeners in urban areas, and Phalaphala FM, a Tshivenda radio station targeting listeners in rural Limpopo Province. The study covers how the PSB practices public accountability through a critical examination and analysis of the dissemination of information of the NHI to the citizenry of South Africa over a seven-year period covering the period of public consultation on the NHI White Paper to the NHI Bill stage (2015 to 2022).en© 2024 University of the Witwatersrand, Johannesburg. All rights reserved. The copyright in this work vests in the University of the Witwatersrand, Johannesburg. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of University of the Witwatersrand, Johannesburg.UCTDThe study covers how public service broadcasters (PSB)public accountabilityNHIDissertationUniversity of the Witwatersrand, JohannesburgSDG-3: Good health and well-being