The purpose of the research was to explore the power of storytelling as a tool or
medium in communicating strategy to a company’s employees. This study explored
and researched why storytellers and strategists were making ...
Evaluation of projects and programmes in most developing countries has consistently been
a challenge from various factors such as capacity, and institutional constraints. Ghana is no
exception to these challenges for ...
Understanding the preference criteria of potential corporate clients when choosing
transactional banking services is essential for corporate banks. In knowing what is
significantly important to clients and equally knowing ...
Mobile phone ownership and mobile phone use is prolific in South Africa which enjoys more than 100% mobile penetration. Whilst mobile payments, the cashless-payments for goods and services using mobile devices, have been ...
Previous studies examining a range of sectors within the service industry have confirmed the negative effect of customer switching behaviour on the profitability of a company. The increased demand for the ever-evolving ...