Browsing Faculty of Commerce, Law and Management by Author "Taoushanis, Maria"

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Browsing Faculty of Commerce, Law and Management by Author "Taoushanis, Maria"

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  • Taoushanis, Maria (2011-10-14)
    The student market is attractive to marketers as it is during this period that much of the consumers‟ personal style and brand preferences are determined, and this influences the consumption patterns maintained throughout ...

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