Browsing Faculty of Commerce, Law and Management by Author "Pritchard, John Fabian"

DSpace/Manakin Repository

Browsing Faculty of Commerce, Law and Management by Author "Pritchard, John Fabian"

Sort by: Order: Results:

  • Pritchard, John Fabian (2011-06-08)
    This research is concerned with developing a technique for modelling the promotional response of fast moving consumer goods in an environment that is evolving through new product introductions and changing promotional ...

Search WIReDSpace


Browse

My Account